:: How wonderful is it that nobody need wait a single moment before starting to improve the world. ::

Anne Frank

Monday, February 2, 2009

TOMS Shoes.


TOMS Shoes is an incredible organization that would be a great partner for the Touch A Life Foundation. The company was started with the intent of providing shoes for anyone who might need them, specifically those in third world countries whose everyday lives are negatively affected by the fact that they walk around barefoot. For every pair of shoes the company sells, they donate a pair to a child in need. Since the organization began in the spring of 2006, TOMS has provided shoes for more than 100,000 children in Argentina and for 50,000 children in South Africa.

I would love to see TOMS and Touch A Life work together to provide substantial, protective footwear for the children in Ghana, Cambodia and Vietnam. I think the mission of TOMS is simple and easy, and it is well-received in the consumer-driven world in which we live. Because of the current state of the economy, people are looking for ways to buy what they need while also remaining socially conscious. TOMS provides people the opportunity to do just that: Purchase a pair of shoes for your own use and get the satisfaction of knowing that your dollar is being stretched a little further so as to meet the needs of someone less fortunate than yourself. 

Rachel

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